Longevity Microsite
We put together a microsite to emphasize and tell human stories that showcase the amazing ways bicycles can improve our lives. Our target audience is anyone who is a little shy about riding a bicycle or doubtful that it really is—wait for it—as easy as riding a bike. We love to ride and the bike’s simplicity, efficiency and ability to improve our everyday lives is nothing short of astonishing.
This was a group effort: Sam Wiebe oversaw the whole project, while I compiled sourced articles and built/designed infographic charts and data and put together the website layout, Raleigh Swick illustrated the animated cyclist, and the biggest help from Solve and Shawn Michienzi who directed the video and setup, as well as Bobby Marko designing the website and parallax effects. A very talented team and a fun project!
